Ryan Sargent

Ryan leads the content team at Verblio, where he combines his creative roots as a musician with large quantities of marketing nerdery. When he's not pondering Verblio's content strategy, you can find him playing jazz and funk trombone throughout Colorado.

a content brief

How Content Team Leaders Write Briefs

By Ryan Sargent / September 15, 2022

When I was a kid my mom always said “If you put garbage in, you’ll get garbage out.” My mom was on to something.  She was referring to watching reality…

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Anatomy of A Content Refresh Feature Image

Anatomy of a Content Refresh

By Ryan Sargent / April 15, 2022

Breaking down the purpose, strategy, and execution behind a content refresh Performing a content refresh is a critical pillar of any sound content strategy. It maximizes the return on the…

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