300+ words: I have found that posts of this level are great for simple safety tips, which make them great for personal injury lawyers. For my sample post, I found a recent bicycle accident in Salt Lake City and offered bike safety tips. Read on: Bicycle Safety Tips From A Salt Lake City Attorney 600+…
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People do business with those they know and trust. That’s why key account managers have expense accounts to wine and dine their customers, and why data mining helps advertisers zero in on their demographics using purchase history and social media activity. Whether you’re a B2B or B2C business, you want to reach out to your…
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Many businesses are looking at the value of building an inbound marketing platform using social media and web content to create value, attract attention, and drive leads into the business. With so many different social media platforms to choose from, many business owners are stuck spending more time trying to figure out new platforms than building…
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Content marketing. Relationship marketing. Niche marketing. Digital marketing. Inbound marketing. Ugh. The number of marketing types grows by the day and is enough to make the most seasoned marketer’s head spin. For small business owners who are bogged down with the everyday operations of running a company, wading through the marketing mire is impossible. You…
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5 Holiday Marketing Strategies To Set Into Motion Next Year Marketing campaigns for the holiday season are invaluable to small businesses. They work because consumers are primed and ready to spend money at this time of year. Consumers typically spend 50-100% more on the days between Black Friday and New Year (including Christmas Week), and…
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Inbound marketing strategy has arrived in higher education. Or has it? On the one hand, experts at HubSpot and Converge tout the philosophy, bringing along such prestigious institutions as USC, which have embraced the concept. On the other hand, that hasn’t stopped many institutions from falling back into their old habits.
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